The size of the global cat food market was valued at 31.89 billion in 2020 and is estimated to reach US$ 46.23 billion by 2028, registering a CAGR of 4.8% from 2021 to 2028.
Cats are known to be the most popular and human-friendly pets around the world. The food for cats consists of minerals, amino acids, and vitamins and it provides specific requirements for their daily dietary nutrients prescribed by the veterinary experts of consuming 40 nutrients daily. Traditionally, the cats were fed homemade food but the upcoming demand for commercially prepared cat food have gradually increased globally as it helps in maintaining the nutritional well-being of the cat. It also offers a defensive protective shield for skin allergies and infections and helps to increase life expectancy.
An increase in the growing adoption rate and mental health issues across the world has significantly raised the demand for adoption of cats; thereby increasing the demand for cat food. Growing cats related nutritional awareness among cat owners have affected the market for good and has boosted the demands for customized cat food treats and meals. Furthermore, convenient stand-up pouches, re-closable bags, and single-serve pouches and bags are also impelling the market growth worldwide. The high demands for cat treats and meals are available in the form of chicken breast, beef jerky, chicken ribs, and sausage and have positively created an impact on the industry categorizing itself in the premium segment with high industry growth. In addition to this, the surging demand for pets in countries such as the U.S. and European countries is expected to boost the overall growth of the cat food industry. The high impact of complexities in regulations of the pet food industry would hamper the industry growth. For example, pet food producers must follow all Current Good Manufacturing Practices (CGMPs) and implement HACCP controls, with a few exceptions from those that apply to human food, according to the FSMA's Preventive Controls for Animal Food Rule.
MARKET SEGMENTATION OF GLOBAL CAT FOODS MARKET
On the basis of market segmentation by types, dry cat food is currently leading the market as it is easy to store and economically feasible. Further, segmenting it based on pricing types, it gets segregated into mass products and premium cat food products. In contemporary times, mass products lead the following market due to their availability and cheaper price. Moreover, the breakup of ingredients divides the segment into animal derivatives and plant derivatives with animal-derived cat food accounting for the major market as these offer high nutritional benefits to the cats.
The global cat food market is segmented into North America, Europe APAC, and RoW. North America is further bifurcated into the U.S, Canada, and Mexico. Europe includes the U.K, Germany, Italy, France, Spain, and others. APAC is fragmented into China, India, Japan, Australia, South Korea, and the Rest of APAC. The market of the rest of the world is segmented into South and Central America, The Middle East, and Africa. North America is leading the cat food market followed by Europe and APAC. APAC is also projected to grow due to improved lifestyles and increasing purchasing power among the population.
PROMINENT PLAYERS OF CAT FOODS MARKET
The cat food market consists of major global players occupying large market shares and competing fiercely with local players and private labels. The market consists of prominent players, such as Mars Inc., Hills Pet Nutrition, Nestle Purina Petcare, and Blue Buffalo. With the domination of multinational industry players, the market also accounts for the large segment for small and medium market players. Key players of the market benefit from innovative marketing and advertisements whereas innovation of the product is one of the major strategies adopted by companies to serve the requirements of the wide range of cat market
MARKET SEGMENTATION OF GLOBAL CAT FOOD MARKET
By Ingredient Type
By Distribution Channel
KEY PLAYERS OF THE CAT FOOD MARKET