The Global Personal Lubricants Market was valued at US$ 1,421.6 million in 2021 and is predictable to reach US$ 3,483.8 million by 2030 which is projected to attain a CAGR of 10.5 % during the forecast period from 2021- 2030.


The rising popularity of personal lubricants can be ascribed to erectile dysfunction and the reduction of vaginal dryness, both of which serve to improve the sexual experience during intercourse.

Lubricants are available in gel or liquid form and are beneficial in alleviating discomfort during intercourse. The availability of a wide range of personal lubricants in a variety of flavours and perfumes, as well as their lessened adverse effects, is encouraging younger people to use them.

Increasing awareness through social media efforts on forums and blogs has had a favourable impact on personal lubricant sales volumes, boosting industry growth.

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During genital massages and other types of sexual activity, natural lubricants like coconut, avocado, and olive oils are preferable. Furthermore, the development of organic lubricant products, as well as the increased prevalence of sex education, are expected to enhance the worldwide personal lubricants market during the forecast period, breaking the social stigma that using lubes is a sign of sexual weakness during sexual intercourse.

Lubricants are available in gel or liquid form and are beneficial in alleviating discomfort during intercourse. Moreover, the rising use of such products by both men and women to enhance their sexual experience, as well as rising awareness about the importance of sexual health, will drive the lubricant market expansion throughout the forecast period.

North America has the largest market share because of the rising prevalence of vaginal dryness, growing senior population's yearning for sexual closeness, and erectile dysfunction as a result of changing lifestyles and rising stress/anxiety in the region.

The Asia Pacific region is predicted to grow at the highest rate due to the availability of a large selection of new products in regions such as South Korea, China, India, and Japan. Lubricants also help to alleviate pain during sexual activity and prevent condom rip, which can lead to a variety of sexually transmitted infections. Such factors are expected to increase personal lubricant sales volume, hence promoting market growth in the region.

pjur group Luxembourg S.A., Ansell, Cupid Ltd., Biofilm IP LLC, B. Cumming Company, Church & Dwight Co. Inc., Bodywise Ltd., Good Clean Love Inc., Reckitt Benckiser Group, MD Science Lab Inc., Mayor Pharmaceutical Laboratories Inc., Trigg Laboratories Inc., HLL Lifecare Limited, Sliquid LLC, and The YES YES Company Ltd. are among the leading players in the Global Personal Lub ricants Market.

Personal Lubricants Market Segmentation:

By Product Type

  • Oil-Based
  • Water-Based
  • Silicone-Based

By Distribution Channel

  • e-Commerce
  • Drug Stores
  • Others

By Region

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

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